In this episode, installer and mental health advocate Gary Bedford speaks to expert Lauretta Wilson about how tradespeople can manage their mental health and support those around them.
Lauretta is a HCPC and BPS-registered counselling psychologist with more than 20 years' experience working with children and young adults, adults, couples and families in the NHS, voluntary and charity sectors. At her private practice, The London Psychologist Centre, Lauretta uses solution-focused therapies which empower people to learn better ways to manage their stresses and strains.
Gary is a Gas Safe registered engineer with more than two decades of experience in the trade, and has his own company, GRB Plumbing & Heating Limited. Gary is an advocate for mental health in the trade, and has led a number of discussions around the topic on social media and in the press.
Need more guidance on managing mental health issues?
NHS resources for stress, anxiety and depression
MIND, the mental health charity
Mates in Mind, a charity addressing the stigma of poor mental health and promoting positive mental wellbeing across workplaces
The Campaign Against Living Miserably (CALM), a movement against suicide, the single biggest killer of men under 45
In this episode we speak to two guests: James Lacey and Holly Hickey, to get their advice on how installers can use marketing basics, without needing to be experts in the field or have a huge budget.
James started off as a one-man band and grew his company, JLN Plumbing, to a limited business with more than 14 employees. His brand positioning, website, social media presence and customer service are excellent examples of best practice for a small business in this sector, providing inspiration for other installers who want to scale up their operation.
Holly is a consultant for a specialist trade marketing agency that provides services to businesses in the plumbing and heating, construction and electrical sectors; from large conglomerates to small firms with one or two employees. Her work involves understanding complex trade businesses and providing tailored, realistic and scalable advice to enhance their reputations, communicate with customers and drive leads.