Vaillant’s advertising has the clear and focused message of saving householders over a third on their heating bills while also reducing their carbon footprint. The advertisements will appear from September 2010 across a broad spectrum of national daily and Sunday newspapers including The Daily Telegraph, The Guardian, The Times, The Daily Mail, The Sunday Telegraph, The Sunday Times and The Mail on Sunday.

Dave Lacey, Vaillant’s Commercial Director commented: “Vaillant is dedicated to raising awareness of the range of efficient heating and renewable energy solutions available to householders across the UK, as well as investing in the success of our installer and merchant partners.

“Having achieved a huge level of success through our television advertising earlier in the year, we are committed to continuing this through advertising in the national press. This will further enable us to demonstrate our passion to stimulate market growth and help promote low carbon technologies, while simultaneously assisting our installers’ businesses. Raising the awareness of the financial and environmental benefits of efficient heating and renewable energy solutions available to householders across the UK will be beneficial to end users and installers alike.”

For further information, visit www.vaillant.co.uk.